Visualfabriq is a leading AI-driven software provider revolutionizing revenue forecasting and optimization for the consumer-packaged goods (CPG) industry. Backed by investor PSG, the company delivers advanced SaaS solutions that help global brands enhance forecasting accuracy and optimize revenue management.
Since 2013, Visualfabriq has experienced rapid growth. To support its next phase of expansion, the company is seeking a highly motivated and detail-oriented Financial Controller to join its dynamic finance team and play a pivotal role in ensuring financial stability and driving operational excellence.
This role offers an exciting opportunity to become the financial backbone of a rapidly growing scale-up. Reporting directly to the CFO, you will be an integral part of a small, multifunctional finance team with broad expertise and responsibilities. In this position, you will oversee all aspects of controllership, including accounting, reporting, budgeting, forecasting, and analysis.
You will manage the monthly financial close and reporting process, ensuring that all financial records are accurate, complete, and submitted on time. This includes reconciling accounts and reviewing financial statements to identify and resolve any discrepancies, while ensuring compliance with relevant regulations and accounting standards. Your role will also involve preparing clear and insightful management reports for both internal and external stakeholders, tracking key financial metrics such as liquidity, cash flow, and profitability. These reports will provide leadership with the necessary data to make informed decisions. Additionally, you will ensure that tax filings are accurate and submitted on time, helping to maintain the company’s compliance and financial efficiency.
As the lead for accounting and reporting, you will oversee the financial administration for all entities, resolving discrepancies and preparing the Annual Report, while ensuring timely reporting and providing analysis of financial results. You will take charge of yearly budgeting and forecasting processes, alongside managing payroll-related tasks, including processing changes related to new starters, leavers, tax forms, benefits, contract changes, and other HR-related adjustments. Additionally, you will ensure all HRIS change requests are accurately captured in payroll.
This role with a broad scope offers an exciting opportunity for a structured financial controller to act as both a trusted advisor and key partner to the CFO in a fast-paced scale-up environment. It’s an ideal position for someone looking to take on increasing responsibility within the finance function while playing a key role in driving the company’s strategic goals, including preparing for a potential exit.
Your insights will play a pivotal role in shaping strategic decision-making and driving business growth within our dynamic and rapidly evolving scale-up environment. In this role, you will leverage your deep accounting knowledge and strong financial acumen to ensure sound financial management and contribute to key business initiatives. It demands not only meticulous attention to detail but also the ability to analyze complex financial data and translate it into actionable insights. Strong communication skills are essential, as you’ll be collaborating with cross-functional teams and presenting your findings to leadership to support informed decision-making and long-term success.
“Visualfabriq is on a mission to revolutionize revenue forecasting and optimization, enabling leaders in the consumer-packaged goods (CPG) industry to drive profitable revenue growth, based on a reliable outlook. At the same time, our software as a service (SaaS) frees up time for commercial teams to take data-driven actions. Join us in empowering customers to make impactful decisions that truly matter”.
- MSc degree in Finance, Accounting, or a related field
- A minimum of 5 years of overall finance experience, including at least 2 to 3 years of finance experience in the Netherlands
- General understanding of the finance context, including confidentiality, legal framework, policies, and procedures
- Excellent written and verbal communication skills in English, Dutch would be a big plus
- Proficiency in accounting systems and Excel
- Ability to work well independently and as a team player
- Strong attention to detail and ability to meet deadlines
Visualfabriq is a dynamic software company on a mission to transform revenue forecasting and optimization within the consumer-packaged goods (CPG) industry. With its innovative AI-driven solutions, Visualfabriq helps CPG brands create more accurate sales forecasts, turning complex data into actionable insights. The company’s software streamlines key processes—ranging from commercial planning to promotion management, pricing strategies, and trade agreement optimization—ultimately enabling brands to drive profitability, reduce working capital, and improve decision-making across teams.
By automating time-consuming, manual tasks, Visualfabriq allows companies to focus on what truly matters: fostering stronger customer relationships and making smarter business decisions. With years of industry expertise, Visualfabriq has become a trusted partner to some of the world’s largest CPG brands, delivering solutions that have proven to significantly enhance operational efficiency and drive growth.
The Story
Founded in 2013, Visualfabriq grew out of the founders' frustration with the outdated, costly, and inflexible solutions available at the time. Having worked in the CPG industry, they understood the need for a more agile and powerful tool to enable strategic decision-making. They envisioned a platform that could seamlessly integrate big data, transform it into actionable insights, and provide a clearer picture of promotion profitability, retailer contributions, and pricing strategies. This vision became the foundation of Visualfabriq, with a focus on empowering CPG businesses with smarter, data-driven revenue optimization.
Where They Are Today
Fast forward to today, and Visualfabriq is a global leader in revenue forecasting and optimization. Serving well-known brands such as Heineken, Unilever, and Mars, Visualfabriq’s integrated SaaS platform has been key to improving forecasting accuracy, streamlining business operations, and optimizing revenue generation across the CPG industry. The company’s solutions have led to measurable improvements in business outcomes, allowing teams to collaborate better, make faster decisions, and drive profitability.
The Road Ahead
Looking ahead, Visualfabriq remains committed to pushing the boundaries of what’s possible in revenue forecasting and optimization. As the industry’s needs evolve, the company continues to innovate, listening closely to customer feedback and adapting its solutions to meet new challenges. With a focus on continuous improvement, Visualfabriq is poised to support CPG companies in navigating an ever-changing market while helping them grow and thrive long into the future.
